SERVICE COMPANY

We know how to market services in a way that communicates their quality and attracts new customers!

We specialize in Internet marketing, which, due to its flexibility, potential reach, and low entry threshold, is usually the best choice for service companies.

We know how to market services in a way that communicates their quality and attracts new customers!
 

Acquire more customers

thanks to marketing activities with Cyrek Digital
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We work together

Success in service marketing requires time and systematic work. The uniqueness of each company's vision, problems, and opportunities means that, rather than outsourcing, it may need to join forces and seek the support of a professional, experienced partner.

Sample results

Best result!
Customer typeCustomer typeSoftware HouseNetwork of diet centersFintechMedical care
TheTheacquiring inquiries for software developmentscheduling dietary consultations at locations sale of financial servicesacquiring inquiries for medical services
DurationDuration12 months12 months12 months6 months
ResultResult80% increase in revenue14,300 scheduled appointments3,000 new customers74% increase in revenue
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01

We will reach people in the area who may need your products or services soon, but don’t know it yet.

02

We will find people who are currently searching for a product or service according to specific expectations.

03

We will convince undecided individuals who have already had contact with your company but have not yet decided to take advantage of your offer.

04

We will make your current customers use your offer again

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Marketing strategy in a service company

Analysis of your industry and competition, customer needs and habits, and a marketing action plan—these are the elements necessary to acquire customers for a service company through Internet marketing.

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The

We will sit down together and think about what we want to achieve. We will set specific goals and priorities for your business. Based on these assumptions, we will begin working on a strategy.
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SWOT

We will thoroughly analyze the entire situation of your business—not just marketing. We will highlight potential opportunities and threats in the immediate future. We will identify your strongest points, which can be your USP.
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Personas

We will create personas for your customers. We will thoroughly examine their needs, habits, and expectations, and then check how your brand can best meet them.
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KPI

We will set KPIs – indicators based on which we will analyze the effectiveness of activities on an ongoing basis. Thanks to them, you have everything under constant control.
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Communication channels

We will select media and channels that suit both your industry and your customers' preferences. They will allow you to effectively reach people who are genuinely interested in your services.
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Action plan

We will present you with a comprehensive strategy, closely tailored to the nature of your business, capabilities, and expectations.
Strategy and a clear action plan are two essential elements for success in service marketing. Take care of them together with Cyrek Digital.
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Marketing audits for service companies

If you want your services to be easily found online, you need to take care of your website. Professional audits will allow you to ensure that every aspect of it contributes to the growth of your business. 

UX audit

Provide your guests with a positive experience and turn them into regular customers.

SEO audit

Higher rankings on Google will make it easier for potential customers to find information about your company and what you offer.

Technical Audit

Your website is your business's calling card—don't let errors and problems scare customers away.

Internet advertising for service companies

Google Ads in service marketing

Google Ads campaigns allow you to reach your customers exactly when they are looking for your services, but also to remind them about them later—even if they have not yet taken advantage of your offer or left their contact details.
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Text advertisement

Your business ad will appear directly in search results for the services you provide.

Remarketing

Remind people who have visited your website in the past about your services—perhaps they need them again?

Display Advertising

Your ad will be seen by users of the most popular websites related to your business.

Meta Ads in service marketing

Czy Twoi klienci są aktywni na Facebook’u i Instagramie? Jeśli tak właśnie jest, to świetnym pomysłem będzie wykorzystanie ich do promocji Twoich usług.

We will select not only the right channel, but also the ad format and display period - this will ensure traffic to your website and new inquiries about the services you sell. With the help of remarketing on these websites, we will make sure that users who have already visited your website will receive a reminder about your offer and become potential customers again.

Criteo Ads in service marketing

Reklama, która przy pomocy algorytmów sztucznej inteligencji pozwala na osiągnięcie znakomitych wyników.

It allows you to reach completely new users as well as remarket to people who have already expressed interest in your services.

Other advertising systems in service marketing

There are more advertising systems that can be used in service marketing. We will help you choose those that will deliver results in line with your assumptions and expectations.
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Taboola Ads
tiktok
TikTok Ads
pinterest
Pinterest Ads
microsoft
Microsoft Ads
Pay for specific results – website traffic, clicks, and conversions!
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Email marketing for service companies

Email marketing can be an effective tool for promoting services—you just need to target the right audience. By “right,” we mean people who may need those services. Email marketing allows you to reach customers with specific needs and preferences, so you can provide them with content tailored to their needs and interests.

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Email marketing to internal databases

  • create databases of recipients interested in your service offering
  • remind them of yourself when they may need you again
  • stay in constant contact with your regular customers
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Cold advertising mailings in the CPC model

  • present your offer to a wide audience and gain new inquiries
  • pay only for actual traffic, not for the number of records in the database

SEO for service companies

High positions in search engines for phrases related to your services mean, above all, more traffic to your website, but also greater brand recognition and customer trust.

What does the website positioning process with Cyrek Digital look like?

SEO for service companies
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Diagnosis

We analyze and diagnose the current situation of your domain: we verify the condition and quality of links leading to the website, as well as the structure and quality of the code. We propose the implementation of necessary changes and corrections to the website.

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SEO strategy

We analyze the market and examine your competition. We select keywords with the highest chance of generating converting traffic and recommend actions that will allow you to quickly achieve high positions in search engines.

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Permanent activities

We carry out ongoing optimization activities. We assess progress in the strategy on an ongoing basis.

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Communication

We prepare detailed reports on our activities. We analyze the implementation of the strategy together and remain in constant contact.

Content Marketing for Service Companies

Content marketing involves creating and publishing content that not only encourages people to use your services, but also solves the problems of your (future and current) customers and builds your image as an expert in your industry.  

It will help you easily convince the unconvinced to choose your offer and improve your Google search engine ranking. 

Video

  • how-to videos
  • advertising spots
  • Explainer videos

Blog articles

  • guides and instructions
  • reviews and rankings
  • expertise

Content on the website

  • service descriptions
  • landing pages
  • microcopy

Content campaigns

  • design
  • implementation
  • promotion
Focus on professional content that will attract users, solve their problems, and turn them into loyal customers!
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Brand Experience for Service Companies

Brand image is one of the main factors influencing the choice of service provider in almost every industry. With the right communication and content, your company will build a loyal community around itself.

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Brand communication strategy

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Content publication plan

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Creation and distribution of materials

A strong brand and image of a reliable partner are essential elements of any growing e-commerce business. Take care of your brand!
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Other marketing activities for service companies

We think outside the box and implement innovative solutions for the service sector. We operate on the websites and channels where your customers can be found.
domodi
Domodi
picodi
Picodi
homebook
Homebook
ceneo
Ceneo
Pay only for specific results from your ads—traffic and sales leads!
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Why choose Cyrek Digital for marketing activities for service companies?

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Settlement for documented and completed work
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Transparency of actions and clear reports
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Constant contact with a dedicated account manager
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You have access to advertising accounts
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One-month notice period for termination of contract
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We love our customers' opinions

Luke Nowak
Luke Nowak
Vice President of the Management Board
Cyrek Digital treats every client exactly the same way—with complete professionalism, commitment, and passion.
PCG Academia LLC
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Awards and distinctions

Our performance marketing activities have gained widespread recognition around the world. Our performance marketing activities are distinguished by their exceptional ingenuity, creativity, and, above all, effectiveness, thanks to which our business partners become leaders in their industries.

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We are among the top 3% of Google partners.

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We are one of five agencies in Poland
with Criteo Premium Partner status.
Criteo Premium Partner

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We are members of the Forbes Agency Council, an organization that brings together the world’s best marketing agencies.

Cyrek Digital in the media

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Contact us

Take the first step to change your business for the better.
Call now and talk to our expert:
tel.+1 (754) 312-0346
Leading marketing agency in USA
30+ certified specialists
$500 mln in generated customer income

Develop your brand

thanks to cooperation with Cyrek Digital
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